This special issue, the "Grand Illusion Issue", published in July/August 1979 by The Push Pin Graphic Inc. in New York. The magazine was directed and designed by Seymour Chwast. The issue was a self-celebration, as the editors felt illustrators are inherently illusionists.
Founded in 1954, Push Pin Studios was a revolutionary force. By moving away from the rigid "International Style" (Swiss Style), Seymour Chwast, Milton Glaser, Edward Sorel & Reynold Ruffins, introduced a narrative, illustrative approach to design that changed the world of advertising and fashion forever. Issue No. 86 represents the culmination of 23 years of experimental, groundbreaking publication.
Started by Push Pin Studios as a freeform publication sent to friends and clients in 1957, the experimental and groundbreaking Push Pin Graphic, quickly developed a dedicated following, eventually running for 23 years and 86 issues. Changing to a 32-page bimonthly in 1976, and continuing publication until 1980
This is an essential acquisition for collectors of New York Graphic Design History and fans of the Polish Poster School influence